Writing

Search Engine Visibility

One of the major factors in gaining better search engine visibility is good content optimized around your best keywords and phrases. Search engines are looking for the most relevant content on a subject. Adding optimized content to your website regularly is a sure-fire way to climb higher in the search results.

Why would you want better search engine visibility? According to the National Retail Federation, over 92 percent of adults regularly or occasionally research products online before buying them in a store. We all go to the Internet to find information, even if it’s just to check out a company (or a person) before we do business with them. Research studies show that being listed high on page one Google will increase traffic to your website.

Who Writes the Content?

Not a good writer?  Don’t know much about search engine optimizing content? No time to write each week?

SEO copywriting is a specific skill.  We have excellent SEO copywriters to assist you with a search engine visibility program for small businesses that uses the latest Internet technology – Really Simple Syndication.(RSS)

Our five-step search engine visibility process:

  1. We do the keyword research to establish which words and phrases will be the best for your business
  2. We research and write optimized articles and upload them to your site each week using PRESSfeed, a simple content syndication system equipped with news feeds.The news feeds are registered with over 50 online news aggregators, like IceRocket and Google Blogsearch.  The feeds also make it possible for your content to filter into the social web.
  3. We post these optimized articles to Google News with links in the text that lead visitors to your website. This broadens the audience that sees your content and drives traffic to your site.
  4. Since Facebook now drives three times more news traffic to websites than Google News we will help you to add your news feed to your Facebook page
  5. We post the articles to websites that supply content to e-zine editors and webmasters.  This not only gets your content out to more people, it builds links back to your site, which raises your search engine visibility.

You can do as many steps of the program as your budget allows.  But doing the full program is the most cost-effective and gives the best results.

  • Several of our clients are already being found on page one in Google Blogsearch.
  • You can get a page one position in Google News within 24 hours!
  • These articles do migrate into the general Google Web Search.  One client now has an article on page one of Google web search on her main key words and her website has moved onto page one as a result of the articles in news feeds..

Constantly creating relevant, optimized content for your website is a proven way to raise your search engine visibility and offer good useful data to your web visitors- It keeps them coming back to your site.  Using news feeds places you in the forefront of a new technology trend and offers your visitors a spam-free way to get your content on demand.

Call 626 793 4911 to find out we can help you get your website to page one in Google

Image credit: Danard Vincente  Flickr