Sally
Falkow (APR)
Snr.
Fellow, Society for New Communication Research
I've
been in public relations for more than twenty five years.
I've been Accredited in PR (APR) since 1992
and
I have lectured in Communications and Marketing for Oxford-Brookes
University (UK).
I
started my career in online PR and digital media in 1999.
I'm one of the few who knows and understands both worlds,
tech and PR.
But
I'm not a techie - I'm a PR professional. The
reports explain new media in plain English, from a PR perspective.
As a Senior Fellow
for the Society for
New Communication Research I am constantly involved
with some of the brightest minds in the new media space
Read
my blog
Follow
me on Twitter.
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Online Reputation
Management
Naymz Profile
"Agencies
and specialists should take note that levels of client satisfaction
are not encouraging and they may need to improve their Online
PR knowledge and offering. " State of
Online PR
e-Consultancy UK.
"Blogs
are not only having an impact on the speed and availability
of news, but also influence the tone and editorial direction
of reporting."
Jerry Johnson,
Brodeur. Blogs Influence on Traditional News survey
"Business
models are being turned upside down by the Internet. PR
firms tell their clients that, but propose a solution that
just uses existing techniques and tools in a different medium"
Simon Collier
Head of Digital
Culture and Emerging Media at Edelman PR, UK.
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