Media Contact

Sally Falkow
Phone: 626 744 5381

sally at falkowinc dot com

Articles

 

About Sally

 

 

 

A veteran of the PR industry,  Sally has created effective internal and external communication strategies for both large and medium sized enterprises for more than 25 years.

In 1995 she discovered the power of the Internet as a communication medium. Since 1999 Ms. Falkow has translated her extensive experience in communication to the Internet and is now recognized as one of the leading web site marketing strategists in the U.S.

Her main interest is in how new technology is affecting the practice of public relations and providing informaition to entrepreneurs that can help them do effecrtive website marketing. She is the author of several ebooks on website marketing for small business owners

Her web audits and internet marketing strategies using RSS feeds, blogs and optimized press releases have allowed her clients to complete on an equal footing in the search engines.

She is certified as an Accredited Public Relations Practitioner by the Public Relations Society of America. She has lectured in Communication Theory, Public Relations Strategy and Consumer Behavior at the University level.

She is in demand as an expert speaker on how online news, blogs and RSS content feeds are influencing online PR and website marketing